Identity is the set of characteristics that make each of us unique and unmistakable.
The uniqueness of Blowhammer is recognized in its logo and in the importance it has for the brand to transmit its values.
The logo has been designed starting from the simple and minimal shape of a triangle, a simple figure that wants to transmit, a feeling of attention and curiosity.
Therefore to find out what the Blowhammer logo hides we have to stop for a minute to observe it with attentive eyes, eyes that want to unmask the thousand facets that a seemingly simple figure can hide.