BLOWHAMMER / ETHICS
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WE BELIEVE THAT TALENT AND CREATIVITY ARE INNATE IN ALL HUMAN BEINGS, THAT THIS SHOULD ONLY BE APPROPRIATELY STIMULATED. THE SAME DEFINITION WE GIVE TO ART IS THAT OF A "WRONG" ART. ART THAT DOESN'T NEED TO FEEL like ART, EVERYONE'S ART. THE ART OF POSTERS TORN ON THE WALLS IN THE STREET, WHICH DOES NOT FURNISH THE LIVING ROOMS OF HIGH SOCIETY. THE ART THAT DOESN'T NEED APPROVAL.
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WE CHOOSE THE "JUST IN TIME" MODEL, PRODUCING EACH ITEM ONLY AFTER ITS ONLINE SALE. THIS APPROACH ALLOWS US TO MINIMIZE UNSOLD INVENTORY, REDUCING WASTE AND OVERPRODUCTION. ALL BLOWHAMMER GARMENTS ARE CRAFTED IN OUR WORKSHOP IN NOLA (NA), ITALY. WE HAVE CHOSEN NOT TO OFFSHORE PRODUCTION TO COUNTRIES WHERE LABOR CONDITIONS MAY NOT BE ADEQUATELY PROTECTED.
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WE SUPPORT WITH CONVINCTION THE URGENCY OF A REAL CHANGE IN THE WORLD OF FASHION. HOWEVER, WE BELIEVE THAT "GREENWASHING" REPRESENTS ONE OF THE MAJOR ISSUES IN TERMS OF AWARENESS ON THIS TOPIC TODAY. TO COUNTER THIS PHENOMENON, WE MAKE ALL THE INFORMATION RELATING TO OUR PRODUCTION PROCESSES, THE COMPOSITIONS AND THE ORIGIN OF THE RAW MATERIALS FROM WHICH OUR GARMENTS ARE MADE CLEAR AND ACCESSIBLE. IN THIS WAY, WE GIVE OUR CUSTOMERS THE OPPORTUNITY TO MAKE DECISIONS IN AN INFORMABLE WAY.
